Frequently asked questions

Datalove is a knowledge platform for the Tyrolean tourism system, with a wide range of content and insights that enable informed and data-based decision making for partners in Tyrolean tourism.

Datalove is managed and supplied with content by the "Tourism Research and Data Projects" team of Tirol Werbung.

The technical implementation is handled by itConcept GmbH.

No, datalove is free of charge for all users!

On datalove you can get different information: Market research results, preparations of megatrends and trend developments, statistics, preparations of studies and much more.

On datalove you will find content that may either be used and shared without restrictions (green label), or is intended solely for use within the Tyrolean tourism system.

The latter are marked with the orange label "Sharing permitted with tourism partners only".

In concrete terms, this means that such content may in principle only be used for one's own purposes, but may also be shared with tourism partners from Tyrol (e.g. an accommodation or leisure facility, a cable car, etc. within one's own region). The content may NOT be shared with persons outside of Tyrolean tourism (e.g. consulting firms), not even indirectly, such as by publishing the content in presentations, strategy papers, etc.

Both for personal use and when sharing, a source reference (to the original source, not datalove!) must be provided in every case. You can find the original sources in the respective article description. When passing content on to tourism partners, we kindly ask you to also inform them that the materials are intended solely for their own work and may NOT be shared further.

We urge caution when sharing and using the content we provide, and refer you to our Terms of Use. Improper sharing may result in the account being blocked. Please feel free to contact us if you have any questions.

This depends on the sharing permission. Content that can be shared without restrictions (green label) may be copied 1:1.

For restricted sharing (orange label), content should only be used elsewhere in a modified form (e.g. summarized) and may not be copied and reused 1:1 (including no screenshots of graphics, for example).

In any case, a source reference (to the original source, not datalove!) must be provided. You can find the original sources in the respective article description.

If you have questions about the correct use of information or tips on paraphrasing, please contact "mafo@tirolwerbung.at".

If you already have an account, you can easily log in by clicking on the "Log in" button in the upper left corner. In order to be able to register on datalove, however, an invitation is necessary. This was sent to all intended partners at the beginning. If you are also a business or organization in the Tyrolean tourism system, or belong to such an organization, and have not yet received an invitation, please feel free to contact us directly with a short e-mail to: mafo@tirolwerbung.at.

Passwords can be reset independently. On the login page you will find the corresponding button Forgot password"" directly below the button "Login".

Exception: Employees:inside of Tirol Werbung are registered via Single Sign On (SSO), therefore the password cannot be reset here.

Yes, datalove can also be used without registration. This restricts the view to publicly available information, for all other content registration is required. To continue without registration, simply click on "continue as guest" when you are on the login page.

You can change your password yourself, the access email can only be changed via the admins of datalove. Simply send an email to: mafo@tirolwerbung.at.

Users who have access via the Mircosoft Single-Sign-On (SSO for TW employees) must change their Microsoft password if they wish to change their password.

Accounts can only be deleted by the datalove admins. If you no longer need or want your account, it is best to contact us briefly via e-mail at: mafo@tirolwerbung.at.

Datalove is a GDPR-compliant platform. Apart from the necessary login information, no personal data has to be provided. The data will also not be passed on to third parties by the platform administrators or technical implementers. Upon request, all stored data can be deleted completely, taking into account the legal deadlines.

Anything that has not been answered here, you can send us as a question or feedback to mafo@tirolwerbung.at. Suggestions for improvement are also welcome!

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